Overview
Curriculum
In this module, we’ll explore how to use predictive modelling to create real business impact. We’ll learn to identify the right opportunities for machine learning, translate business goals into actionable models, and recognize when good models might still lead to poor outcomes. We’ll also cover essential data requirements and key ethical considerations. By the end, you’ll be able to understand predictive systems that are both effective and aligned with business strategy.
What You'll Learn
- Learn how to identify the right business opportunities for real analytics impact
- Investigate conditions where a good machine learning model leads to an adverse business impact
- Understand various types of data necessary for data collection and analysis
- Identify how to translate business goals into actionable machine learning solutions
- Understand key ethical and practical challenges in building effective predictive systems
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